101 Activities A Social Media Professional Will Do On Facebook, Twitter, Pinterest & Linkedin

101 Activities A Social Media Professional Will Do On Facebook, Twitter, Pinterest & Linkedin

About a year ago a friend of mine wanted to connect on Linkedin. We weren’t the closest but of course, I wanted to help out a friend I knew personally, so I went to his profile to connect. Under his headline was the heading “Social Media Professional”. I just stared at his profile, no picture, no summary, no education, etc. I knew he was active on Facebook so I went […]

20 Benefits To Using Linkedin Even If You Don’t Sell To Other Businesses

20 Benefits To Using Linkedin Even If You Don’t Sell To Other Businesses

  When a small business owner comes to me looking for advice, it’s usually about how to utilize and maximize their effective use of social media. Everyone wants to be active on Facebook, Twitter and the various blog sites promoting their business. Some people have a general idea about how well consistent blogging can reach people, or how fast and easy a simple tweet can burn across the millions of […]

6 Hour Social Media Strategy for Inbound Marketing Agencies & Clients

6 Hour Social Media Strategy for Inbound Marketing Agencies & Clients

Would your inbound marketing clients be interested in more leads, conversions and higher ROI? Of course they would. And, wouldn’t it be great to know these same clients would be singing your praises, sending referrals and more than happy to sign their next contract? Your agency is in business to make money, to sell inbound marketing services that help your clients increase sales. Many of these clients are B2B clients […]

5 Reasons to Join Linkedin Groups

5 Reasons to Join Linkedin Groups

Linkedin, is the best social media platform for businesses. Whether you are in business to work with other businesses or you are in business to sell to consumers, you can benefit from your involvement on Linkedin. One of the many reasons I enjoy Linkedin is because of the groups there. There are groups on every topic, industry, etc. But, for some that isn’t enough of a reason to join, and […]

Find and Hire Social Media Experts- Interview Questions Included

The word expert denotes someone who knows everything about a topic, or at least that is what most of us envision. Actually though, expert means someone who has a skill set from training or experience. An interesting perspective about ‘experts’ is that the more a professional is seen as an expert, the less they feel like an expert. A consumer considers an expert to be someone who can answer all […]

Social Media for Small Business 101 – How to Use Linkedin

Social Media for Small Business 101 – How to Use Linkedin

I’ve been on linkedin for years, but it wasn’t until fairly recently that I’ve given it the attention I should, and I really enjoy it. I am still learning to optimize everything that can be done on Linkedin, but with the help of Lewis Howes (through video only, in his course Linkedinfluence) I’m meeting a lot of people and connecting with them outside of the business social network. Brand New […]

How Do I Use Linkedin?

How Do I Use Linkedin?

In the last post we discussed how you can use social media more than just providing updates and answering people on your profiles. It’s time to get out there and talk to more people, you could have conversations all day long, and now we are going to show you how to do that on LinkedIn. How Do I Use Linkedin? – Fair Question LinkedIn is a great place to spend […]