When your social media consultant ascertain your goals and make your campaign reach out to the largest audience possible, it might be much more efficient if you know the right number of posts on social media accounts for your business. This post covers the previous research and suggestions concerning a few of the popular social media networks where you might do your social media marketing. Twitter The number of posts required per day […]
Using Social Media for Business – Understanding the Basics Social media is the big thing for marketing small businesses. Since everyone uses Facebook to talk to their friends and family or Twitter to watch #TV with, it’s a natural progression to try to use it to grow your business. After all you are already comfortable with the platform, and as a small business owner you promote your business almost naturally. But there’s a […]
With millions of regular users on Facebook, Twitter, and other platforms businesses are often excited to get involved,even if it isn’t in their best interest.Discover why so many business need social media and are happy to jump on the bandwagon, before we discuss whether or not yours should. Most people are going to tell you everyone should be active in social media, but I think that has more to do […]
Photo courtesy of Tambako the Jaguar(CC No Derivatives) If you are like many others, you find it frustrating when you take a beautiful piece of content and publish it, only to see days later that three people have visited. How disheartening! After all, you pay a decent blog writer $100 or more to write about a topic at the center of your company’s purpose. Since about two years ago I […]
As I’ve been researching for a new ebook I am writing I come across these terms and I just know they are a bit confusing. What is inbound marketing, what is content marketing, how is content marketing different from content distribution? Which of them do I need? The questions could go on and on.. This post will focus on the differences, so you can appropriately find the answers you are […]
In October Social Media Examiner will again be holding their annual Social Media Success Summit. It is a fully ONLINE event that features 45 of the most notable experts in social media, and I can’t wait to go. I attended last year and loved it for these reasons: Tons of talks (webinars) about topics I cared about: Facebook Twitter Youtube Blogging Google+ Video Linkedin Pinterest Relationships Strategy Crisis Management Customer […]
Writing a blog post seems easy enough. Login to your admin area, ‘add article or post’ and start typing. There isn’t much to it, or…. is there? I have to say I’ve been writing blog posts for clients for about 10 years. Over the years a lot of things have changed, but along the way, I’ve always used a checklist for my client posts. I thought it would be beneficial […]
