Are you looking for branding or exposure? This is the question you should consider when you set up your social media profiles, because the name you pick is going to help one way or another. Exposure For most businesses I help, I try to convince them to use a profile name that is identifiable for their industry. For instance, if you didn’t know Red Bull was an energy drink and […]
If you’ve been on Twitter for awhile, you probably already have some followers, that’s great, right? You might be getting a response or two, maybe even a few clicks on your links, but what can you do to get even more results from Twitter? More Updates– If you want to get more responses, add more updates. Right now you might be only posting when you have a minute here or […]
One of the fun things about social media marketing, is that I am constantly coming across different/new ways of doing things on social media, that make sense. Last Friday, I was adding new content marketing feeds to Feedly (google reader replacement) and as I added the feed, I would go follow them on Twitter, too. Here is one of the companies I had added, and their bio on Twitter. […]
Stumbleupon provides a lot of traffic to this website. When I put up a new blog post, it is one of the first places I submit a post. In the past it’s helped get my posts indexed quickly, but in addition it helps bring in some initial traffic, even if only briefly. Given that, a lot of people talk about how useful Stumbleupon is for their website, and then hundreds […]
The most commonly purchased service in social media, is content. Updates for profiles and fanpages, pictures shared, etc. This is just the basics that companies hope will engage more fans to take action. Unfortunately, for most companies this does not turn out to be successful, and here is why. You Have No Followers You need a lot of followers, especially on Facebook, to get the results you want. At the […]
For years people have been distributing their content across the internet in hopes it will get in front of the right person, at the right time, and bring them more business. Before it was blog distribution it was article distribution, press release distribution, etc. It is even more commonly called content distribution. But what exactly is it? Blog distribution is sharing the links to your blog posts across the internet […]
How many likes does your fanpage have? More importantly (to this post) how many of likes have you grown in the last year? While I’ve been actively handling fanpages in social media for a few years now, I only started my own fanpage late last fall, and since then it has grown rather slowly. Mostly because I spend most of my ‘work’ time on client accounts making sure they are […]