What Is Sprout Social? My Favorite Social Media Software

What Is Sprout Social? My Favorite Social Media Software

Being in social media, means I have a LOT of options when it comes to social media software. There are programs that have all kinds of features, and I would love to try them all, but you, you don’t have time for that, so I want to tell you about one I just started using, and plan to use for quite awhile. What is Sprout Social? Sprout Social is a […]

4 Elements of Social Media Success

4 Elements of Social Media Success

Very often I hear from people saying social media is too expensive, they can’t afford to spend that much, or they’ve tried it, and it hasn’t worked for them. If this is you, or it sounds like someone you know, let me share something with you. Something that will help you find social media success. Consistency for Social Media Success People are not consistent, it’s part of the reason we fail, […]

Social Media for Small Business 101 – How to Use Linkedin

Social Media for Small Business 101 – How to Use Linkedin

I’ve been on linkedin for years, but it wasn’t until fairly recently that I’ve given it the attention I should, and I really enjoy it. I am still learning to optimize everything that can be done on Linkedin, but with the help of Lewis Howes (through video only, in his course Linkedinfluence) I’m meeting a lot of people and connecting with them outside of the business social network. Brand New […]

Social Media for Small Business 101: Other Company Fanpages

Social Media for Small Business 101: Other Company Fanpages

My goal with this blog is to help small business owners that want to learn more, but don’t have a lot of time, in the spirit of doing that I want to cut back on how long my how to posts are. Today: Other Company Fanpages Your fanpage is set up and now you want to start joining the conversation. The easiest way to do this is through the use […]

Social Media For Small Business 101- Part 4- Create Facebook Business Fanpage

Social Media For Small Business 101- Part 4- Create Facebook Business Fanpage

Why Use Facebook! Facebook is the most popular social media platform (although Youtube is for video), with somewhere close to a billion users, you can be sure that your customers (or potential customers) are active in some capacity on Facebook. There are some benefits and downfalls to using Facebook for business, but in my experience the benefits easily come out on top. Although there are huge differences between Facebook and […]

Social Media for Small Business- Part 3- How to Use Twitter For Business Continued

Social Media for Small Business- Part 3- How to Use Twitter For Business Continued

After yesterday’s post intro on How to Use Twitter for Business, I wanted to finish explaining the Twitter platform. I will follow up with adding a custom background, finding people to follow, getting followers, and what to tweet (when, etc) and retweets, where to find hashtags. I sometimes forget how much there is to know about social media platforms, so please ask any questions you have in the comments. So, […]

Social Media for Small Business 101- Part 2- How To Use Twitter for Business Intro

Social Media for Small Business 101- Part 2- How To Use Twitter for Business Intro

Before you can use twitter for business, it will help to fully understand what twitter is, why people use it, and how it can most effectively be used. Micro Blogging You already know it is one of the most popular social media platforms. It is considered what is called micro-blogging. Micro-blogging refers to writing very short posts, in this case 140 characters or less, including links, spaces, punctuation. For example, […]