3 of Social Media’s Roles in Inbound Marketing

There are several reasons and benefits to using social media as part of your online marketing strategy. But why is it used specifically with inbound marketing, why should you use it, how can you tell it works, what does Hubspot suggest? 3 of the Roles Social Media in Inbound Marketing 1. Social media = permission marketing When you get a like, follow or plus that person is saying I like […]

No One Sees My Posts on Facebook

If you have a fanpage for business, you want to be able to share information with your followers. As far as you know, they like you, they want to see what you have to say, and they want to get access to your sales when you run them. Maybe you’ve even had people tell you they don’t see your updates, or you’ve seen updates on Facebook by other fanpages that […]

Why Can’t I Run Contests On Facebook?

Update: You are now able to run contests on facebook- right on the newsfeed- no software necessary I’m not sure a day goes by that I don’t see a fanpage running a contest or giveaway on their fanpage. For sure I can see why they want to, and if they don’t know why they shouldn’t, I can even see why they do. But for many, I send them a quick […]

Tips for How to Use Social Media with Hubspot- Promoting Blog Posts

Hubspot is the top educational leader and platform in inbound marketing and they do an amazing job. Almost everyday you can find more information on how to improve use of blogging, SEO, social media, and email marketing. But when small business owners are busy and trying to quickly get their blog posts out, they make a serious mistake with social media promotion, and thereby lose a lot of traction with […]

3 Social Media Marketing Strategies for Small Businesses

Part of being successful in social media is using a strategy to get the results you have in mind. Whether you are active on Facebook, Twitter, Linkedin, Pinterest or others it’s best to have some steps to follow that logically lead you to your goals. You wouldn’t drive across country without having some kind of map to go with, right? The same should apply for your business ventures. How to […]

Getting More From Linkedin- The Ultimate Guide

Every time I visit Linkedin, I learn more about the opportunities there for my business. I see people conversing, asking questions, posting their blog post links and I discover new tools that save me time and money. Weidert Group Inbound Marketing Agency The other day I got an email from Weidert Group, an Inbound Marketing Agency in Wisconsin, about their new Ultimate Guide to Linkedin. I get a LOT of […]

How to Stay Likeable In a Sales World

When I a begin working with a client, one of the first results they ask about is when they can see a return. While I take the time to educate them, and to explain that it takes time (3-6 months) to see the results they are looking for, there is always that pressure of performing quickly to keep them happy. I am assuming if you have your own small business […]