As I’ve been researching for a new ebook I am writing I come across these terms and I just know they are a bit confusing. What is inbound marketing, what is content marketing, how is content marketing different from content distribution? Which of them do I need? The questions could go on and on.. This post will focus on the differences, so you can appropriately find the answers you are […]
About two weeks ago I spent the weekend looking for new tools for my business. I do this often because I love finding new solutions to help my readers, and this time I found a grand slam winner. I had heard of Spokal before and had tried their Twitter audience building software- but I didn’t embrace the rest of their program until two weeks ago when I realized how much […]
Every social media person will tell you social media is important for your business. There is a lot that can be done when you are active in social media, but that doesn’t always mean becoming social is a good idea for your business. Why not? There are a variety of reasons why social media is not going to work for you, but let’s hit on the most common: The Social […]
Social media blogging is fun and exciting. For any person who is interested in building their business by showing off their knowledge and expertise, this is a great way to get that exposure. For many social media blogging is often considered inbound marketing, since social media and blogging both play such important roles in the strategy coined by Hubspot. A popular quote in the social media/ blogging world: Content is […]
Blogging can be a lot of fun, but it can also be a lot of work. Every blog post you read has probably taken the author multiple hours to write. For blogs that publish once a day or even more than that (remember the statistic – blogs who post multiple times a day get many more leads?) are sure to spend a significant amount of time blogging, and they probably […]
Small local businesses seem to have the hardest time getting social media to work for them. After awhile it’s hard to come up with new updates. To help I put together this list of updates you can edit for your own small business. Updates to Improve Small Business Foot Traffic City of (your city)- tell us why you decided to live in Atlanta. The best answers gets a free $5 gift […]
Does it take a while to login to Facebook, look for your mentions on Twitter and participate in all of your groups on Linkedin?click, wait, click, wait, click, wait… A very inexpensive way to handle all of these accounts in one place is Hootsuite. For about $6 a month you’ll be able to do almost everything you need to, inside of one site- can we say TIME SAVER? To help […]