Over the last couple of days I’ve been watching the Facebook updates rolling in. I wanted to see what other sources I respect had to say about the updates. I’ve seen what Mari Smith had to say about it, as well as The Social Media Hat and Jenn’s Trends and so far it is not good. Here are my thoughts: Facebook is being honest– I like that, but it’s a little bit late, almost 2 years. […]
As I was working in Twitter today I thought about the different ways I use it and how my techniques might help others. Most of these ideas are about competitive research. With a little creativity you can probably come up with even more advanced ways to make social media useful. Twitter Tricks #1- What to Curate? Don’t know what to curate? Find related businesses that share content your ideal customer […]
This post isn’t so much about social media as it is anything that involves other people. Everything starts slow. Your social media fanbase, your community -they are no different. When you first get started you either think it will grow on its own with no work necessary, or you go out and recruit your friends to follow or join your new group, profile, etc. Your friends abide, because Hey, why […]
One of the things I love about social media is how it constantly changes. To stay active you have to stay educated. That’s what I was thinking when I decided to listen in on Guy Kawasaki’s interview with Hubspot “10 Tips for Building a Social Media Following”. We’ve all heard of Guy before, but I hadn’t spent a lot of time listening to him or reading his content. I knew […]
If you have a blog or social media profile you’ve most likely seen or heard someone tell you ” give readers valuable content”. What does that mean?! There are so many opinions on what valuable content is, what it can do for you and how you can come up with it. To say the least it can be difficult to figure out, to know what strategy is the right one […]
One of the most important things that you can do to improve your social media presence is to enhance and improve your Facebook timeline cover. In part due to its size, which is 851 pixels by 315 pixels, the Facebook timeline cover is one of the biggest and most vital chunks of social media real estate out there. Essentially, a huge block of space that big on that important of […]
Have you heard the horror stories about how social media doesn’t work? Huge corporations have spent millions on social campaigns only to throw in the towel and say it wasn’t producing a return on investment. I’m not going to argue with these companies, they have highly talented people and I don’t believe their lack of success has anything to do with skill. What does it have to do with? Maybe […]
