For years you’ve pushed people to like you on facebook. Possibly you’ve used signs at your store, you’ve included the link on business cards, asked people to search for you there, etc. Then you login and notice that only a small part of your fans are seeing your updates– how disheartening. I know how you feel, I have multiple clients who are in the same boat, and we are always […]
I posted this on my fanpage and a friend of mine loved it and suggested I share it on my blog. I really want to know- what do you think? Should companies prepare for the day when organic reach on Facebook will effectively be Zero? A recent Ad Age article states this and I don’t agree. The assumption was based on information from 26 pages over the past few months […]
BLOG.. everyone is telling their customers to blog. I do it, most of the experts I follow do it. It’s the perfect way to get more exposure for your company, and show your potential clients what you are all about. But what do you blog about? What should you say in your blog? How do you start it? What do your followers want to read? I have about a thousand […]
Would you like to get the notes from dozens of social media experts talks- without having to show up? I’ll do it for you! On Friday Social Media Examiner announced a virtual pass to their Social Media Marketing World event at the end of March. While I had been hoping to make it in person- it’s just too far from NY. I was excited to see the virtual pass and […]
You’ve probably seen the 9 minute ‘Facebook Fraud’ video by Veritasium. I’ll just say I love his videos, they are entertaining, educational and refreshening (or quality content in case you’ve seen my recent tweets). But, I’ve been asked my opinion on ‘Facebook Fraud’, so I wanted to put it out there. In all reality I agree with Jon Loomer about this because he’s spot on. I wanted to throw in my […]
Hubspot is the leading inbound marketing software. It’s not often I speak to someone who hasn’t heard of it, due to their active education on the topics that surround it, and I’m sure companies that can afford the price sign up when they are ready to begin inbound marketing. I love Hubspot, the analytics are the best. I’m sure many of the same reports can be found on Google Analytics […]
As a content provider, over the past 8 years I’ve written blog posts for a variety of agencies and their clients. Combining this experience with my love of inbound marketing, I’ve come up with a few tips I think will help agencies and other writers provide quality content on behalf of their end clients. Inbound Marketing & Quality Content Hubspot has done a great job jumpstarting a movement towards content […]
