Why Smart Companies Hire Social Media Experts & You Should Too

Why Smart Companies Hire Social Media Experts & You Should Too

Today I was at a friend’s house and she asked me, “Now what do you do again?” To be honest, I thought I had answered this pretty straight forward several months ago, when I said “social media”, but this time she begged “what does that mean?” and then it hit me. Most people, even small businesses, have no idea what “social media” is, what it means, and what it encompasses. […]

A Guide To Hiring A Perfect Social Media Expert

A Guide To Hiring A Perfect Social Media Expert

An introductory guide to hiring the perfect social media manager for your company. Introduction A Social Media Manager Needs More The industry of social media is still relatively new, making it difficult to find and hire the right person. There is more than skill and talent to consider. You also want to think about creativity, consistency, experience, past results, strategy, planning, delivery, constant training and the passion to learn more. There is a lot to […]

Social Media Is NOT About Promoting Your Business

Social Media Is NOT About Promoting Your Business

Using Social Media for Business – Understanding the Basics Social media is the big thing for marketing small businesses. Since everyone uses Facebook to talk to their friends and family or Twitter to watch #TV with, it’s a natural progression to try to use it to grow your business. After all you are already comfortable with the platform, and as a small business owner you promote your business almost naturally. But there’s a […]

Does My Business Need Social Media?

Does My Business Need Social Media?

With millions of regular users on Facebook, Twitter, and other platforms businesses are often excited to get involved,even if it  isn’t in their best interest.Discover why so many business need social media and are happy to jump on the bandwagon, before we discuss whether or not yours should. Most people are going to tell you everyone should be active in social media, but I think that has more to do […]

How To Find Experts in Your Industry on Twitter

How To Find Experts in Your Industry on Twitter

How to find experts in your industry on Twitter? Are they active on social media? Like most small businesses you are probably focused on using Facebook. That’s where everyone is, right? Actually, no. There are a lot of reasons to not focus all of your efforts on Facebook. We covered this in a couple of posts before, because Facebook is going through some growing pains (trying to make money to keep investors […]

7 Biggest Social Media Mistakes and How To Fix Them

7 Biggest Social Media Mistakes and How To Fix Them

As a social media service provider it’s common to hear from people that have put time and money into social media, but have gotten few results. These small businesses that have poured months of themselves into social media, but aren’t seeing any benefits. They want to know why… What am I doing wrong? What’s wrong with my fanpage? Does social media really just not work? It’s understandable. At some point […]

The FAQ to Social Media for Small Businesses

The FAQ to Social Media for Small Businesses

For many social media is a mystery. How does it work? How do I get more customers with it? How much time does it take? Is it worth it in the long run? How do I participate? We know how you feel, several of our clients came on with the same concerns. When a new outlet for growth comes along, there are always a lot of questions, and we would […]