101 Activities A Social Media Professional Will Do On Facebook, Twitter, Pinterest & Linkedin

101 Activities A Social Media Professional Will Do On Facebook, Twitter, Pinterest & Linkedin

About a year ago a friend of mine wanted to connect on Linkedin. We weren’t the closest but of course, I wanted to help out a friend I knew personally, so I went to his profile to connect. Under his headline was the heading “Social Media Professional”. I just stared at his profile, no picture, no summary, no education, etc. I knew he was active on Facebook so I went […]

Use Facebook Auto Poster for Content Marketing

Use Facebook Auto Poster for Content Marketing

If I had to state one problem that can be a thorn in the side of internet marketers, it would be the large number of accounts we tend to find themselves managing, sometimes despite our best efforts. A lot of Facebook pages naturally lead to a lot of Twitter and Pinterest accounts or vice versa, numerous blogs and so on. That brings a whole lot of other rather obvious problems […]

20 Benefits To Using Linkedin Even If You Don’t Sell To Other Businesses

20 Benefits To Using Linkedin Even If You Don’t Sell To Other Businesses

  When a small business owner comes to me looking for advice, it’s usually about how to utilize and maximize their effective use of social media. Everyone wants to be active on Facebook, Twitter and the various blog sites promoting their business. Some people have a general idea about how well consistent blogging can reach people, or how fast and easy a simple tweet can burn across the millions of […]

5 Low-Cost Methods to Generate Leads with Social Media

5 Low-Cost Methods to Generate Leads with Social Media

In this guide, I would like to share how your company (small or big) can use social media and blogging to start generating leads online using social media. My hope is you’ll find these methods helpful when using a smaller budget, or just getting your toes wet with social media and content marketing.

Why Smart Companies Hire Social Media Experts & You Should Too

Why Smart Companies Hire Social Media Experts & You Should Too

Today I was at a friend’s house and she asked me, “Now what do you do again?” To be honest, I thought I had answered this pretty straight forward several months ago, when I said “social media”, but this time she begged “what does that mean?” and then it hit me. Most people, even small businesses, have no idea what “social media” is, what it means, and what it encompasses. […]

A Guide To Hiring A Perfect Social Media Manager

A Guide To Hiring A Perfect Social Media Manager

An introductory guide to hiring the perfect social media expert for your company. Introduction A Social Media Manager Needs More The industry of social media is still relatively new, making it difficult to find and hire the right person. There is more than skill and talent to consider. You also want to think about creativity, consistency, experience, past results, strategy, planning, delivery, constant training and the passion to learn more. There is a lot to consider […]

Social Media Is NOT About Promoting Your Business

Social Media Is NOT About Promoting Your Business

Using Social Media for Business – Understanding the Basics Social media is the big thing for marketing small businesses. Since everyone uses Facebook to talk to their friends and family or Twitter to watch #TV with, it’s a natural progression to try to use it to grow your business. After all you are already comfortable with the platform, and as a small business owner you promote your business almost naturally. But there’s a […]